Jonny Bentwood
Global Head of Data & Analytics, GOLIN
To support editorial content and keep The Spinoff at the heart of the most important national debate, they used Stickybeak to gather public opinion on COVID-19.
Read more about how 30 pieces of content were published from 7 polls - creating one of the long-running dataset on the pandemic.
“Stickybeak’s ability to reach pretty much any consumer segment anywhere in the world and return test results within days and at low cost has been very helpful to us in our mission”
“Stickybeak helped confirm our internal confidence in the campaign and was instrumental in providing key customer insights. We couldn’t have surfaced these as quickly, and easily using anything else”
“Stickybeak gave us the unique ability to reach across the world with tight budgets and timeframes. I’m sure they will make up a core part of our testing toolbox as we look to the future.”
Campaign testing
Rapidly validate creative, messaging and more with your target audience by testing before you launch.
Packaging testing
Get genuine input on your new packaging concepts by testing different options with targeted consumers.
Creative testing
Get some input from your target consumer on your new logo, product name or tagline before you commit.